Things to consider when
choosing a franchise
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If you are interested in a Jasper's franchise or would like to know more we would love to hear from you!
Call Kerrie on 0121 622 2043 or email: kerrie@jaspersonline.co.uk
Latest
Franchising benefits for potential franchisees
01 APR, 2009
The high success rate of franchising is believed to be the result of a whole range of benefits the franchisor maintains, develops and offers to the franchisee. Some of the most important advantages of owning a franchise include
- Training – Almost all franchise companies provide you with the necessary training you need to become successful. In fact larger franchises often offer more than what is required even. Your success is the success of the franchisor and he is willing to do whatever it takes to ensure your success.
- Brand Awareness – If you start up your own business it will probably take years for you to build a well recognised brand that provides a competitive advantage over your competitors. Brand awareness is so powerful. It has the potential to make or break a business because consumers generally buy things that they are familiar with and work with companies they know and trust. With a franchise this brand awareness is already being developed and will continue to grow as more and more franchisees are added to the franchisors network.
- Purchasing Power – This is a result of economies of scale enjoyed by the franchises. Franchised companies are capable of purchasing their goods, products, and supplies at bargain rates since they buy in bulk. These savings are passed over to individual franchise units so that they have a competitive advantage in the marketplace with respect to price.
- Proven Business Plan - Through years of experience and hard work franchisors know what works and what doesn’t. They will teach you how to work in guidance with their proven business model creating your formula for success.
- Marketing- In addition to an established brand, franchised companies support their franchisees with local and national marketing and promotions to help drive sales. They may obviously require you to contribute towards a fund reserved for promotional campaigns but the benefit of such activity easily outweighs the costs you incur.
- Support – In addition to the initial training many franchise companies provide ongoing support for their franchisees. This typically includes ongoing training, system upgrades, product enhancements, administrative support as well as question and answer support systems through dedicated representatives within the organisation.
March 2009
Soft Drinks Success in the Food Service Sector
31 MAR, 2009
'Workplace catering saw the biggest sales growth (8% to 62m), while hotels, fast food outlets and welfare establishments held steady' Caterer & Hotelkeeper - 26th March/1st April 2009
This shows the growing importance of soft drinks consumed whilst people are eating their lunches.
At Jasper's we have our own branded orange and apple juice which our customers love, we have had so many positive comments on our juices it would be impossible to count them all!
What our franchisees say about us - Mark in Coventry
04 MAR, 2009
'As I was searching for different franchise opportunities to be involved in I came across the Jaspers Franchise. When I received the information I needed and after meeting with Nathan and Paul I decided that the Jaspers franchise ticked all the boxes and it was the right one for me.
I am extremely confident about growing my business. I am already seeing the results through my existing customers re-ordering and giving excellent feedback on our service. I am also attracting new customers every day with the Jaspers sales technique.
Overall the team at Jaspers have been very helpful. They have given me plenty of training with sales, using the Jaspers Business and fully helped me through the setting up process'.
Mark, Jasper's Coventry Franchisee
January 2009
What our franchisees say about us - Joanne in Ashford
21 JAN, 2009
'I think the Jaspers franchise business is excellent. It is the kind of business that sells itself. With the quality of the food and the service and the straightforwardness for the customer it is a system that has no reason to fail.
If you were to ask me if I would do it all over again, my answer would be yes! I enjoy the fact that I can be my own boss whilst still knowing I have the support of the franchise head office.
I am confident about growing the business as we are gaining new clients regularly and our existing clients are re ordering. I believe it helps that I am extremely enthusiastic and I like to achieve as much as I can.
Jaspers as a franchisor have been a great help throughout my set up. The training I received was practical and constructive and the telesales team have been a positive feature to the franchise. They let me run my business with no interference and are always there for me when I need the support'
Joanne, Jasper's Ashford Franchisee
November 2008
Jasper's Newcastle opens
11 NOV, 2008
Sue and Claire have now opened their franchise in Newcastle.
They have been trading for around a month and are looking forward to the Christmas season and New Year.
Since opening they have seen many new customers come on board after all their hardwork of their pre launch programme and ongoing prospecting efforts. With their continued push of gathering new leads, building and maintaining relationships we are positive they will have a fantastic 2009.
Although they have had to work some long and hard days, it has been worth the outcome and they have really enjoyed the experiences o0f building and maintaining good relationships with their customers.
September 2008
New branch - Newcastle Upon Tyne
06 SEP, 2008
Introducing Jasper's Newcastle!
Sue and Claire, mother and daughter, are in the process of kitting out there unit and undertaking their preliminary marketing so they are off to a flying start at the end of October 2008.
They are really excited about the oppotunities they have seen in and around the Newcastle area and can't wait to open their doors.